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Embed Twitter To Do Live Shows
Posted on Apr 14, 2009 - 5:13 PM EST
Andrew Warner (@AndrewWarner) of Mixergy.com has come up with a unique way to do live interviews on his website using Tweetizen’s embed widget. He did 2 live shows yesterday and they both turned out great. The idea is simple - get a ustream widget on your site to conduct the live shows and have tweetizen embedded below it so your viewers can participate via twitter. You can see it in action HERE.
Since each tweet is tagged with the keyword Andrew chose, all tweets related to the liveshow shows up on his website, bringing in a ton of new viewers and followers. For example, yesterday afternoon, while he was doing his show, I tweeted about it with a link to his site using bit.ly (so I can monitor the hits) and as you can see from this stats report, I just brought him a cool 80 unique visitors he never had before. Now imagine all his 100+ viewers did the same, and they re-tweeted… before you know it, you’re attracting a whole new set of viewers who may have never heard of you before.
What Andrew could do in the future is put a large email signup box to convert these first time viewers to regular readers of his blog. Yesterday’s interview was only the first of the many more that are to come in the following weeks.
If you own a blog, I strongly suggest you give tweetizen’s embed widgets a try and get your readers involved. Make sure they tag their tweets with a URL to your site to spread the word. The possibilities here are endless. The more innovative you are, the more you can really utlize twitter to grow your brand and your readers. Don’t be like CNN and send people to your twitter profile page - do the opposite and get them on your site! Instead of twitter.com/cnn, they should be doing cnn.com/twitter and this page should have all their latest breaking news tweets.
Finally, check out how philly.com took advantage of tweetizen’s widget to stream real-time tweets related to the death of Harry Kalas: FAN REACTION: HARRY KALAS 1936 - 2009
If you have any questions, email me or leave a comment and I’ll help.
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Daniel Waters
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Andrew Warner
About Adarsh Pallian
Adarsh Pallian is a serial entrepreneur with over ten years of experience as a software developer, designer and a startup advisor. He has been quoted on Techcrunch, Mashable, The Huffington Post, The Financial Post, Fast Company and recently on Canadian national TV CBC. Get in touch here.

